Tungsten Wolfram

SMP:
Tungsten, or Wolframis a chemical element with symbol W and atomic number 74.

Creative Solution:
Creating a structure for the brand architecture, and brought Tunstem Wolfram up-to-date with a set of values that better reflects the brand. We introduced a new colour palette and brand icon (science behind the name), redefined their typography, and created a new look and feel for the brand. This gave Tungsten Wolfram a fresh, confident way of presenting themselves. A coherent whole that recognised the separate communications requirements. The result is a design system that reflects the leadership position of Tunsgsten Wolfram